Then, braid them back toward the head and fasten them with bobby pins. Once completed, you'll be ready for any special occasion. For more beauty tips and inspiration, check out Allurium Beauty. 3.

I do mergers & acquisitions in retail/consumer and write about trends. Three new big things are happening in the beauty industry and they are going to shape the industry over many years.

Could make-up printers be the shape of things to come? Beauty brands are using everything from artificial intelligence (AI) to augmented reality (AR) to keep their customers engaged in a fiercely ...

Welcome to InStyle's Best Beauty Buys! This is my first as InStyle's beauty director and, as someone who grew up devouring its pages, I couldn't be more thrilled to usher in the 29th consecutive ...

watermelon beauty products are trending; Manolo Blahnik opened it's first Paris boutique located in the iconic Palais-Royal Sofia Richie turns up the heat in her latest collaboration with Frankies ...

Learn more. The holiday season is almost here, and if you want to snag one of these coveted beauty advent calendars, you'd better act fast. These sets sell out every single year, often leaving ...

It wasn’t until the launch of Fenty Beauty in 2017, which debuted with a 40-shade foundation range, that existing beauty brands were challenged to expand their own offerings beyond the few ...

What is beauty? It’s one of the oldest questions in Western philosophy. Once, great thinkers considered it to be a value as solid and unchanging as a hunk of marble, prized alongside goodness ...

If you've never indulged in the joy of a beauty advent calendar, 2024 may well be the time to do so. Recent years have seen beauty calendars in particular grow from a nice-but-niche treat to a ...