Eye expert and founder of Contours Rx, Britain Todd, says: "Eye mites, specifically Demodex mites, are microscopic parasites that live on our skin, commonly on the eyelids. "There are two main ...
“If you’re unfamiliar, Demodex are little, tiny mites that live inside our hair ... “And even wilder, they can sense light with their primitive eyes, which is how they know the coast is ...
In the ad, the camera zooms in on a woman’s irritated eye to reveal a “mite party” in full swing on her eyelid, with a group of actors dressed up as Demodex mites hanging out among her ...
and many with the disease report being conscious of their eyes all day. The first-of-its-kind campaign, called “Your Mitey Problem,” provides viewers with an inside look at a ...
The first-of-its-kind campaign, called “Your Mitey Problem,” provides viewers with an inside look at a Demodex mite ‘party ... significant step forward in eye care, and this campaign ...
The chief of irritation is actress Betsy Sodaro - from CBS's sitcom 'Ghosts' - who, in costume, encourages the other mites to wreak havoc on the eyelids. Category-creating XDEMVY represents a ...
the campaign could speak to the 18 million patients who are unaware of DB and are asymptomatic; the 5.7 million patients who are undiagnosed but have ocular symptoms from dry eye, cataracts or ...