The Ready-to-Drink (RTD) alcoholic beverage market is experiencing a boom. With over 300 brands and a projected market value ...

6. Take the Leap – Current LDA consumers are more brand promiscuous than ever before, so you have nothing to lose by stepping out of the box. Don’t be afraid to be bold or try unusual flavors. If the ...

Boozy candy has historically been limited to kitsch products that pop up around holidays. But a new generation of ...

A range of alcoholic products sold in packaging similar to popular children's purées has reignited the debate on alcohol ...

On Sunday, Oct. 20, the reality TV star and Kylie Cosmetics founder, 27, made a surprise appearance at the Sprinter Fruit ...

The fall season is filled with many festive flavors like apple, maple, pumpkin spice, caramel, and much more. Whether you're ...

Virtus Brands, the firm behind UK vodka brand Jatt Life, is looking for £1m to fund the expansion of its international operation to meet increasing demand from overseas. The vodka, which was ...

Boston Beer Co. President and CEO Michael Spillane said he’s “not satisfied” with the sales performance of one of the company ...

As the slogan goes, nobody better lay a finger on my Butterfinger — especially if it's this brand-new flavor. In October, Ferrero, which acquired Butterfinger six years ago, announced its ...

Polar Ice Vodka teams up with BeaverTails to introduce a unique cinnamon sugar-flavored vodka, blending iconic Canadian ...

Kibao Gin capitalizes on KWAL's brand recognition and consumer trust of Kibao Vodka to deliver a unique, authentically Kenyan ...

On a warm spring night in Tokyo, in the midst of a light rain, my intrepid cocktail-ready companions and I ducked in and out ...