Shopping for an elementary-aged child? The best "big kid" toys of 2024 are things we would want to give our own children. Elementary-aged kids are incredibly easy to shop for because, well, almost ...

Even the wee ones in your life as young as 18 months can learn STEM with these magnetic foam builders. Soft blocks connect ...

Even adults think holograms are cool, so imagine how magical this pixie-inside-a-lantern will appear to a kiddo. The 5-inch ...

From the moment they enter the world, infants benefit immensely from active movement. It's essential not just for thei ...

Age 3 is when toddlers really start to have strong opinions about the types of toys they want, inspired by favorite characters, budding interests and big imaginations. Not only do they have ...

Learn more › STEM toys are a fantastic way to combine fun and learning, sparking curiosity and creativity in children of all ages. Whether shopping for science gifts for kids or searching for ...

Mattel, Lego and other toy companies are targeting a growing number of adults who are buying toys for themselves.

Because kids learn through play, toys that encourage creativity, fine motor skills, and other forms of learning are always a big plus. Whether they're a toddler or 10-year-old, we rounded up some ...

Discover the top building and vehicle toys for kids, tested by real families to find the best for fun, creativity, and value.

The John Lewis and Hamleys Top Toys for Christmas 2024 lists are out – we reveal the expected big-hitters, and suggest some ...

The Toy Association™ today unveiled the results of a new survey, conducted by Wakefield Research, which gauged 1,000 U.S.