While purchasing premium content from premium broadcasters through an open or biddable market isn’t realistic and the upfronts will never go away, biddable CTV has a big part to play in the future of ...

With so many brands moving to CTV in order to reach consumers that have shifted to streaming media, biddable advertising can be a safe haven for brands. While the product supply chain is in chaos ...

Ozone, a UK-based premium digital advertising platform built by publishers, has partnered with online audience measurement ...

As publishers roll out self-service tools, advertisers must manage campaigns across multiple platforms, each with its ...

These breeds of dog are known to be biddable and eager to please, making them perfect for inexperienced owners or busy ...

The dynamically biddable approach allows buyers to make assessments in real time on the performance of their campaigns, allowing them to increase bids as necessary or apply more budget as needed.

"So, we know where all the ramps are going to be. We know how the connection is going to look. But there's a lot of work ...

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Donald Trump is known for his love of Britain, especially Scotland, but his election victory could spell trouble ahead.

Magnite Inc (MGNI) reports robust financial results with significant contributions from CTV and strategic alliances with ...

The company is on track to spend at least 15% of its biddable procurement with diverse-owned businesses by 2025, demonstrating that supplier diversity is not only a social responsibility but also a ...

The discovery of a mysterious newborn baby girl lies at the heart of this lyrical novel set in 1960s rural Ireland ...