OOH advertising is a key driver of brand success, but like all forms of media, its true value is only revealed through ...

The “Make More Room for Beauty” campaign was first supported in Dublin by an earlier OOH campaign, with the spotlight now ...

Radio listenership in Ireland continues to hold strong with the average daily audience standing at just over 3.4m according ...

With the countdown to Ireland’s Autumn rugby internationals well underway, with the All Blacks first up tonight, Virgin Media ...

The Public House has rolled out a new campaign and brand positioning platform for the Mediahuis-owned Carzone.ie.

RedClick, the motor and home insurance provider which is part of the Italian insurer Generali, is the new commercial partner ...

One of the spookiest times of the year has been upon us this week with Halloween filling the streets with folks ready to ...

Droga5 Dublin has created a new seasonal campaign for Smyths Toys Superstore, one of the largest toy retailers in Europe.

Four in five (81%) Irish adults have been to the cinema in the last 12 months, with over half of these cinemagoers (55%) saying they value the cinema above other leisure activities, according to new ...

IAB Ireland has launched its first advertising campaign to highlight the Gold Standard which is designed to improve the Irish ...

Adworld.ie is the online information portal of Irish Marketing Journal (IMJ), Ireland's leading magazine for the marketing, advertising and media industries in Ireland.

Darragh Rea has been appointed as CEO and general manager of Edelman Ireland, replacing Joe Carmody who was recently ...