This case is about helping young drinkers (re)discover Miller's core truth and presenting it in a way that's absolutely relevant today. As such the objectives were: Objective 1.Plant a flag & ...

To engage and drive sales amongst Miller Genuine Draft (MGD) Facebook fans through a buy 1 get 1 free (6 pack promotion). MGD had excess stock that they wanted to make use of. Considering that ...

A symbol of Milwaukee’s proud brewing history, bottles of Miller Lite can be seen in the hands of drinkers at dive bars and ...

Asahi Breweries Ltd. will re-release its popular Asahi Draft Beer as the company's new flagship product from Sept. 14, the major Japanese brewery announced on Sept. 8. “We decided to revive it ...

Jeanette Hurt covers the culture of spirits, wine and beer. More than a century ago in Milwaukee, Miller Brewing Company introduced the world to a new beer. In the early 1900s, most Americans ...

Kamala Harris’s decision to drink a Miller High Life during her interview on The Late Show with Stephen Colbert was not just a casual moment but a strategic move. Her beer choice reflected an ...

t, old objectifying beer advertising into good $#!t, literal fertilizer to grow hops that will be donated to female brewers.” “We recognize that Miller Lite played a contributing role in this ...

Brandon Miller sits down with Andy Katz to talk about the 2023 NBA Draft, and what his future may look like in the NBA.

Vice President Harris on Tuesday cracked open a Miller High Life with “The Late Show” host Stephen Colbert, then criticized former President Trump and joked that happens when she drinks beer.

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Victor Wembanyama (Metropolitans 92) is the No. 1 overall pick in the 2023 NBA Draft. Here's the complete and updated run of picks from 1-58. Relive the best moments from the 2023 NBA Draft!