2025 in venues across continental Europe. More dates for the tour will be announced in the near future by the singer and it ...

which will now be known as adidas Strength+ across all its platforms, including the app, website, and over 150 fitness ...

For this new tour, the famous German singer plans to take over the Adidas Arena for the very first time, in a unique show to ...

A first of its kind for a Canadian sports and entertainment company, ICETOM brings together 90 of the top Canadian and ...

D printing is injecting much-needed innovation into sneaker design, but it’s small brands that are leading where big names ...

Regionalisation, where inventory is located closer to the customer,  and using AI to predict which products are in demand are ...

Renowned brands, such as Nike and Adidas, are leveraging this technology to enhance customer engagement and brand visibility. Nike’s acquisition of RTFKT, a company specializing in virtual sneakers, ...