The leadership in Cupertino is considering several possible path. Right now Meta is considered to be ahead in AR tech. It ...

Apple’s stock price rose 2.3% to $233 on the last day of the quarter. That is less than 1% below its record close on July 16 ...

Despite Vision Pro’s $3,500 price tag, which is nearly 12 times more expensive than the $300 Quest 3S, Apple and Meta are ...

Meta's recent launch of affordable AR glasses and a mixed-reality headset is putting pressure on Apple to reevaluate its ...

Augmented reality is changing very fast, with giants like Apple and Meta blazing the trail. Meanwhile, Apple Vision Pro and ...

The Vision Pro headset is off course, but there are plenty of ways that Apple can steady the ship. Here’s what will give it ...

Apple is reconsidering its Vision Pro strategy after the recent debut of Meta’s Orion AR glasses at the Meta Connect 2024 ...

That's according to Bloomberg's well-connected tech reporter Mark Gurman, who believes that Apple hasn't yet worked out what ...

Synchron has developed a non-invasive brain-computer interface capable of controlling devices like Apple Vision Pro, and it ...

The Orion glasses, while impressive in many respects, are still a prototype, and there are significant hurdles that Meta will ...

Apple is reevaluating its Vision Pro strategy following Metas Orion AR glasses reveal. This article explores the challenges Apple faces and potential future directions for its spatial computing line.

While Meta might be playing fast and loose describing its Orion smart glasses as having the look and feel of a regular pair ...