This was considered a Western phenomenon; however, these have become a vital element in India’s online shopping landscape.

E-commerce giants push the envelope to entice festive shoppers with creative campaigns and influencer marketing.

Delivering instant gratification seems to be the need of the hour as beauty retailer Nykaa, direct-to-consumer (D2C) player Licious, and Myntra try out 10-15-minute delivery pilots in select cities.

This Diwali, OPPO India ignites the festive spirit with its new campaign #VishwasKaDeep. Through a captivating film and a series of engaging digital experiences, the campaign explores the unique ...

This festive season, customers embraced self-care and home improvement, leading to growth across Meesho's categories ...

Banks will be closed for 15 days during the October-November festive season in India, yet banking activity will be at its ...

Credit card debt comes with high interest cost and stringent penalties.' 'If you do not repay on time, the costs balloon.' ...

Banks typically experience a significant surge in business, particularly in the retail segment, which includes housing loans, ...

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Customers who open specialised savings accounts, such as AU Royale or AU Platinum, may receive benefits worth over Rs 2,000 ...

Quick-commerce (q-commerce) is rapidly growing, with 31% of urban shoppers using it for groceries, projected to reach $6 ...

Quick Commerce platforms are unlikely to make a large dent in high margin mobile phones, electronics and fashion segments , ...