OPEN ME FOR ALL OF THE THINGS!Thanks to e.l.f. cosmetics for sponsoring this video. Shop the Christian Siriano collection ...

“Sweep and press a medium shade onto the eyelid and diffuse the edges just above the crease,” she adds, explaining that this ...

The right hair and makeup can help you fully embody the persona or theme you're portraying this Halloween. Beauty experts ...

Everyone is after the perfect 2000s lip gloss — and after Kim Kardashian's fave, Nars Turkish Delight, sold out, we round up ...

Halloween is a time for creativity, fun, and a bit of mischief. As the spooky season approaches, many of us find ourselves in ...

A luggage-mounted cup caddy for when trying to juggle your phone, coffee, water, luggage, and other airport essentials all at ...

Any of these easy DIY Halloween costume ideas for 2024 are great to make at the last minute. See our favorite creative ...

On October 19, Allure hosted 1,000 beauty enthusiasts for a day of testing, treatments, conversation, and connection.

In today’s visually driven market, Instagram offers cosmetics brands a powerful platform to connect with industry ...