Marketeers use generation effects to bolster the memorability of ads. But what if its effects are laboratory illusions? And ...

Zeiss built a GenAI app on top of Veeva Vault’s PromoMats, a regulated content app for the promotional content management ...

Conservative MPs are evenly split between MPs on the right of the party – supporting Badenoch, Jenrick and Priti Patel – and ...

Native American indigenous culture’ is the theme of choice for Marketeers CC at the Bridgwater Guy Fawkes Carnival 2024.

In this episode of Newstrack, watch India Today's special investigation Operation 'Con'cert, which has uncovered how black ...

The outcry of British rock band Coldplay and actor-singer Diljeet Dosanjh fans over alleged black-marketing and ...

NEW DELHI — The outcry of British rock band Coldplay and actor-singer Diljeet Dosanjh fans over alleged black-marketing and counterfeiting of concert tickets has pushed ...

They met drinks makers, creative experts, insight specialists and marketeers with the course’s goal of equipping each student ...

The Ōtāne Village Artisan Market started in April this year, with 15 marketeers. Now, it has a database of 70 marketeers, ...

Andrew Scott, MD of Purplex, explains how deep industry expertise and offering tailored campaigns outperforms ...