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brandequity.economictimes.indiatimes
2 分钟
Nestle's KitKat signs Formula 1 deal for broader appeal
Nestle: "(The deal is) a key part of our strategy to move from what's a very local model today, very fragmented," said Chris ...
brandequity.economictimes.indiatimes
3 分钟
‘He is like Icarus’: Ex-Softbank CFO on working with Masa
Alok Sama, former president and CFO of SoftBank Group International, says Masayoshi Son reminds him of the mythical Icarus, ...
brandequity.economictimes.indiatimes
7 小时
Double digit rise in online retail sales this Diwali
Diwali 2024 Criteo, a commerce media company, has recently published a report analyzing online retail trends during the ...
brandequity.economictimes.indiatimes
11 小时
India gaming market to hit $ 9.2 billion by FY29: Lumikai report
India's gaming market is booming, with revenue projected to hit $9.2 billion by 2028-29. Driven by a surge in in-app ...
brandequity.economictimes.indiatimes
13 小时
The new, improved, brand modelling
The landscape of branding is undergoing a significant transformation. Traditional branding approaches, which once focused on ...
brandequity.economictimes.indiatimes
14 小时
Police ropes in KL Rahul as a brand ambassador
Lifestyle brand Police partners with cricketer KL Rahul for a two-year ambassadorship. Rahul will represent the brand in ...
brandequity.economictimes.indiatimes
15 小时
Brands that sparkled in Beauty&You India 2024
The 2024 edition of Beauty&You India saw participation from 660 applicants across more than 50 cities in categories such as ...
brandequity.economictimes.indiatimes
15 小时
Chipotle veteran Scott Boatwright named permanent CEO
Boatwright joined Chipotle in 2017. He was previously Chipotle's chief operating officer. Worked closely with former CEO ...
brandequity.economictimes.indiatimes
15 小时
Hindustan Coca-Cola Beverages profit jumps three-fold
The net profit of Hindustan Coca-Cola Beverages Ltd, the bottling arm of Coca-Cola in India, soared three-fold to Rs 2,808.31 ...
brandequity.economictimes.indiatimes
16 小时
Balance AI and humans for enhanced CX: report
A recently released report by Kapture CX documents the rise of hybrid customer support. The study shows that customers want ...
brandequity.economictimes.indiatimes
17 小时
Nintendo courts non-gamers in 'about-turn' strategy
Once confined to rectangular screens, chirpy plumber Mario and pointy-eared Princess Zelda are popping up in theme parks and ...
brandequity.economictimes.indiatimes
17 小时
Rural arrests decline in small car sales: Maruti Suzuki
Maruti Suzuki India currently has over 40 per cent market share (wholesales) in the overall domestic passenger vehicle ...
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