Adworld.ie is the online information portal of Irish Marketing Journal (IMJ), Ireland's leading magazine for the marketing, advertising and media industries in Ireland.

Adworld.ie is the online information portal of Irish Marketing Journal (IMJ), Ireland's leading magazine for the marketing, advertising and media industries in Ireland.

Radio listenership in Ireland continues to hold strong with the average daily audience standing at just over 3.4m according ...

OOH advertising is a key driver of brand success, but like all forms of media, its true value is only revealed through ...

Four in five (81%) Irish adults have been to the cinema in the last 12 months, with over half of these cinemagoers (55%) saying they value the cinema above other leisure activities, according to new ...

The “Make More Room for Beauty” campaign was first supported in Dublin by an earlier OOH campaign, with the spotlight now ...

With the countdown to Ireland’s Autumn rugby internationals well underway, with the All Blacks first up tonight, Virgin Media ...

RedClick, the motor and home insurance provider which is part of the Italian insurer Generali, is the new commercial partner ...

Javelin has rolled out a new campaign for the Department of Health to stimulate conversation around menopause. Half a million women experience menopause at any one time in Ireland, however it is not ...

Droga5 Dublin has created a new seasonal campaign for Smyths Toys Superstore, one of the largest toy retailers in Europe.

According to Core, “through striking visuals, compelling sound design, and powerful messaging, the campaign brings to life the human toll of workplace violence and aggression, urging employers to ...

Adworld.ie is the online information portal of Irish Marketing Journal (IMJ), Ireland's leading magazine for the marketing, advertising and media industries in Ireland.