However, not every sonic logo is a hit with consumers. Look at Instagram’s newly launched sonic logo. Created for the end of its reels, it’s safe to say it’s creating a certain “discord ...

Music will always have one very obvious advantage over other marketing assets: earlids are not a thing. Music is unavoidable, and therefore the most pervasive. Sure, you’ve got to use it in ...

Sonic X Shadow Generations takes an already excellent game and spring jumps it to new heights with a creative Shadow campaign and an appreciable graphical upgrade.

This issue identifies key insights and trends, including the dominance of custom music and sonic logos, yet highlights a significant gap in consistent sonic branding, especially on social media ...

Since this is a Sonic review I’ll go fast and cut to the chase: Sonic X Shadow Generations is a fantastic combination of one of the Blue Blur's classics and a new helping of smartly designed ...

Consumers must already be positively disposed to a brand for a sonic logo to be successful.... We’re long-term subscribers to WARC and it’s a tool we use extensively. We use it to source case studies ...

The Jimmy Page 1964 SJ-200 and 1964 SJ-200 Collector’s Edition from Gibson Custom is a tribute to the legendary founder of ...

Those have been custom tuned to offer fantastic sonic reproduction across the audio spectrum. Of course, dual driver arrays are really nothing new. But that's also not the only part of it.

The card earns 5% cash back (up to a spending cap) in your top spending category each billing cycle. Everything else earns an unlimited 1% back. This no-fuss, high-earning cash back card is ideal ...