The object of the game is to score the most points in the opposing team’s basket. The team with the most points by the time the clock expires wins. As the name suggests, wheelchair basketball is an ...

As one of FreeWheel’s TV data partners, Samba TV will integrate its audience segments based on first-party TV data from 38M U.S. TV devices into FreeWheel’s Audience Manager to improve ...

Comcast’s TV ad industry tech platform FreeWheel has moved forward with the integration of Samba TV‘s standard and custom audience segments into the FreeWheel Audience Manager platform.

(The following is a press release; its contents were not editorially vetted by The Desk.) FreeWheel, a global technology platform for the TV industry, announced today the results of its work powering ...

Invented in 1976, and first contested at the Barcelona Paralympic Games in 1992, wheelchair tennis is an especially popular sport. Wheelchair tennis is played at all four Grand Slam tournaments, and ...

Wheelchair rugby is a mixed-team sport played by male and female athletes with some degree of paralysis in all four limbs. An alternative to wheelchair basketball, it allows players with this kind of ...

After being presented as a demonstration sport at the Atlanta 1996 Paralympic Games, it made its debut as a medal sport at the Sydney 2000 Paralympics. Wheelchair rugby is a mixed-team sport for male ...

Wheelchair tennis was founded in 1976 by US freestyle skier Brad Parks. The sport saw rapid growth and was officially introduced to the Paralympic Games in 1992 at Barcelona. According to the ...

SAN FRANCISCO -- Magic Wheelchair is a nonprofit organization that literally lives up to their name. Their mission is to bring communities together to transform children's wheelchairs into ...

The latest Google Doodle showed two birds—one brown and the other blue—playing tennis in wheelchairs at the Jardin des Tuileries in Paris, France. And these birds were quite animated ...

FreeWheel, the technology platform for the TV industry, has announced the results of its work powering the advertising of the 2024 Paris Olympics. Throughout the event, FreeWheel served a record ...