Mak will be succeeded by Guang Cui, currently CEO of Dentsu Creative China, marking the latest in a series of leadership ...

Tourism Western Australia has rolled out the next chapter of its “Drive the dream” campaign, featuring Australian-born F1 ...

Indonesian cosmetics giant Wardah has claimed the top spot in SEA’s top 10 beauty brands. The largest skincare and cosmetics ...

It unveiled its latest innovations at the Snap Partner Summit, including the latest generation of augmented reality (AR) ...

Pacific's prestigious 40 Under 40 winners are driving innovation and pushing boundaries across the region's marketing ...

Campaign explores how Singapore’s newest digital banking entrant is using bold branding, Henry Golding as its ambassador, and ...

This week, we explore the unfolding Google-DOJ trial, examining allegations of the tech giant’s monopolistic grip on adtech ...

Effie Asia Pacific has awarded its most effective marketing campaigns of 2024, recognising 88 winners including the Grand ...

LePub Singapore has appointed Stephan Schwarz as its new executive creative director for Asia Pacific. Schwarz was recently ...

Articles written by Michael Castillo ...

Capitalising on fleeting cultural moments requires speed, a certain risk-taking ability and a sharp understanding of when a ...

Half of brands also shared they're planning to change contracts with agencies to address legal, ethical and reputational ...