With a new measurement model set to be released in Q4, the grocery company spoke to how IAB’s standards from a year ago have bolstered accountability in the retail media space.
The grocery giant and the consumer food company are co-investing in farms adopting regenerative agriculture practices in key ingredient growing regions.
The federal agency’s attorneys highlighted how the deal would impact local communities while the grocers’ lawyers said the agency was out of touch with the realities the industry and shoppers face.
The private label line, which features individual and family-sized entrees as well as sides, builds on grocery industry efforts to nab consumers’ dining dollars.
Attorneys representing the Federal Trade Commission and supermarket chains Kroger and Albertsons are set to make their closing arguments Tuesday, bringing to a close the three-week-long trial during ...